Real Business Developers Wanted In This Recession

Have you decided yet? Have you determined once and for all that you are going to do something BIG for your self and your family?

My mentor always says, “what you do for yourself makes you successful but what you do for others makes you significant!” Are you still working at the same job hoping things turn around for you someday? Still hoping business picks up again like it once was years ago? Still on the JOB boards and newspapers looking for that next new exciting company that will finally pay you want you are worth? Or maybe you’ll even settle for just a little more money than you’re making now.

When will enough be enough for you?

I want to introduce you to someone I met recently…

His name Is Robert Burrows. Robert lives in Michigan and found an ad my Partner Yolanda Williams-Davis had on the Michigan Talent Bank.

Robert is a social worker with the juvenile disciplinary system. In other words, he works in the non-profit sector and his income was also non-profit.

He was telling me during our interview he believes many many people in Michigan are starving for an opportunity to get more control over their income and therefore their lives.

I was shocked to hear that the unemployment in the state of Michigan is almost 25% higher than the national average!

What is it like in your area?

What does the housing market look like in your city?

Just last week I met Christian, a young guy from Arizona who was also a newly-wed that was also expecting his first child in about 6 months.

Both Christian and his wife home owners and were calling the bank that same day to notify the mortgage department that they both want to voluntarily give up their houses…

The he shared with me his house was already rented out but he could not charge enough to cover the entire mortgage. He could refinance because the appraised value had decreased by $60k within the last year.

Can you tell that people need to make some adjustments in their income and in their lives?

Where are you in your life?

More importantly, what are you doing to maintain much less advance you quality of life and those around you?

There are tons of people looking you and your leadership. Actively seeking and starting businesses that can help them become recession proof.

Approximately 79 million people will start their own business in the next few years. All will need to master the skills that you can learn now and position yourself to teach to others.

Right now you have a chance to put your self in position to be the one who helps them set up a marketing system that will bring them more customers and therefore more money and when that happens, you profit too.

You can first take back control over your own life by becoming a real business developer marketing everything from simple necessities, like a cell phone and Internet service, breakthrough technology like video phones, info products on how to swap car engines, baking or any field you are passionate about using proven marketing systems.

You can, in turn ,create the lifestyle of your dreams by helping people get more of what they want out of life.

How to Create Effective Business Development Strategies

Developing a business is never that easy. It is a vital start and the tensest part for a budding company to begin from scratch that is why you need to know and have business development strategies before stepping into the scene. These business development strategies will help you keep in track to your business success.

Just like before any game could start in a basketball game you need to have a game plan. Plan your strategy right for a good head start.

Your starting point is to know your product or services offered for your business, your target market, where they are located and how you will approach them. A lot of opportunities will open for your business once you identify these factors.

Whether you are offering a service or sell products, it is important that you know exactly your target market and set standards since there are different approaches in dealing different target market. This strategy will able you to focus on your base market and provide them their expectation from your product or services. Now if you already pointed out your target market you may identify their location for you to figure out how you will able to approach them. This is for you to have a suitable approach to your target market.

Start to make your market research for your business. This is one way to have a one step ahead to your game. You will able to identify your prospect customers and possible business growth. Market search also gives your business an edge especially you are just starting, for you will be able to see the overview of problems and obstacles of other companies or businesses and learn from it. It’s one way to also prepare your business to deal with the possible business issues and problems.

Keeping in mind these simple yet effective business development strategies will definitely help you attain your goal for success. As a saying goes, “People do not fail because they planned to fail but rather they failed to plan.”

Responsibilities of a Business Development Manager

Business development encompasses a number of activities, techniques, and strategies designed to improve efficiency and increase productivity in a business organization or firm. Professionals involved in this process of development play an integral role as they help grow an economic enterprise. Some of the various techniques and methodologies used by these professionals are marketing assessments, learning about competition in the market, generating leads, follow-up sales activity, research on target markets, and evaluation of business potential.

When appointed as a business development manager, the duties and responsibilities dramatically increase. The entire load of promoting the business, improving credibility, and increasing productivity is laid on the shoulders of the manager. He or she has multi-task roles to play in such a situation. Some of the most important responsibilities of a business development manager are as follows:

• Investigate the economic conditions of the market.

• Research on the financial issues and bring out an appropriate solution.

• Learn about the latest trends and the growing competition in the market.

• Prepare a perfect business plan in accordance to the set goals and objectives.

• Maintain financial records of the company and stay within the proposed budget throughout the life of the business.

• Improve networking with other renowned businesses in the market.

• Strengthen customer base with commitment to quality issues and high customer satisfaction.

• Learn about the expansion of other companies in the same field of business.

• Motivate employees and push to work more efficiently and logically.

• Understand the needs and requirements of the business growth plan.

• Learn about the strengths and weaknesses that someway or the other impact growth potential.

• Develop innovative techniques and adopt new strategies to keep pace with the advancing business world.

• Explore new opportunities to achieve profit targets.

• Learn about new marketing tactics and implement the same for marketing specified products and services.

• Negotiate with clients and customers to enjoy higher profit margins.

• Ensure smooth functioning of all business operations within the organization.

To know more, check Business Development Manager.

How Public Relations Can Improve Your Business Development

Planning, Developing and Executing your business strategy should always include Public Relations. Public Relations by Webster’s definition is the business of inducing the public to have understanding for and goodwill toward a person, firm, or institution; also: the degree of understanding and goodwill achieved. With today’s focus on transparency and the use of technology to search for products and business, it is vital to business development, that a company maintain goodwill and understanding.

In health care we have used the same methods of public relations for decades (Newspapers, magazines, flyers, newsletters, radio advertisement, billboards, and TV). Media today includes numerous online methods and blogs. Communication is almost instant. Negative Public Relations can be a disaster to a business and destroy its credibility in the market place. Utilizing the appropriate tools for positive public relations on a routine basis can help build a foundation for any company to fall back on during damaging times. Hypothetical example: Have you ever watched the news and seen a business under attack for an honest and genuine mistake? Wonder what that mistake cost? How they would fix it? Question how it happened? Negative Public Relations destroys a company’s reputation and identity.

Business Development is a company’s strategy for marketing, branding, and selling its product for an operational gain. When I evaluate a company’s business development plan I am focused on three primary areas: Market/Marketing, Information Management, and Customer Experience. Only assessing one or two of these areas can lead to inaccurate data and results. All three are needed to determine the best route for success. Evaluating these three areas will allow for you and your business to identify your customer or market, decide what information is needed, and how you would promote a positive experience. Example: In health care, our client, customer, patient needs a service. Knowing what they specifically need allows us, the company, an opportunity to provide all the information so they can make an informed decision. After the service has been provided we use tools to calculate how well we provided a positive customer experience.

Public Relations (PR) has a new look! In 2012 we will see social media platforms establish a stronger presence in many business development plans. Getting your brand to market and establishing goodwill in your community can and will give your business the competitive advantage, help to mitigate risk, and allow for transparency to the public. A strong Public Relation campaign will improve your business.